Digital Tourism Scotland - Embracing Digital to Grow Your Business


In partnership with Highlands and Islands Enterprise (HIE), we have launched a tourism specific programme of digital training and support. The aim is to help our members enhance their skills to harness the power of digital and grow their businesses.  There are a total 20 workshops to choose from within the DTS Programme and more details on workshops for 2018 will be coming soon. 



Help Visitors Find Your Business: SEO for Tourism, 12pm – 3pm
Palace Hotel, Inverness. (Light lunch provided)

How do you know there is demand online for your business – could you be barking up the wrong tree? If there is, do you know how many ways your customers can find your business? Or perhaps how you might find them?

Learn how to navigate the world of Search Engine Optimisation (SEO), Pay Per Click (PPC) and Google tools that can improve your business visibility.

For more information and/or to book please click here 



Digital Marketing for Tourism: The Essential Guide, 12pm – 3pm.  Palace Hotel, Inverness. (Light lunch provided)

Are you investing in digital marketing but lack basic marketing skills? Learn the basic principles ofthishugely useful discipline and get a results-focused grounding in all its essential skills; from identifying the right channel, to evaluating campaign performance.

For more information and/or to book please click here 



Social Media Management Tools for Tourism - Saving time and collecting intelligence 12pm – 3pm, Palace Hotel, Inverness. (Light lunch provided)

For more information and/or to book please click here   


For Business Gateway's Digital Boost Seminars please click here 



Highlands and Islands Enterprise (HIE) Webinars

- Autumn/Winter 2016 Digital Tourism Webinars including People Power, Tourism and the Community, Booking Trends, Marine Tourism and Can you be trusted online? are available to view by clicking here . Also to view HIEs booklet click here.

- Spring/Summer 2016 Digital Tourism Webinars.  Please follow the link for an introductory video and/or follow the links below to view each Webinar.  For a full Webinar Programme please Download here.

Understanding Digital Tourism - Click here.
Understanding the Digital Tourist - Click here.
Website MOT - Promote, engage and attract more visitors - Click here.
Best in Class - Case studies from success stories - Click here.
Future Proofing - Trends and market leaders - Click here.
Content Creation - Storytelling and building a brand - Click here.


Google Digital Garage Workshops

Tell Your Story Online - available here.
Reaching New Customers online - available here.


For the Digital Tourism Scotland Visit Inverness Loch Ness survey  results please Download here.


If you require any further information, please call Sharon on 01463 219 219 or email




Digital Tourism Scotland